IQ
PAYPERCLICKIQ
performance marketing
01Ecommerce Marketing

Ecommerce Marketing Built To Scale Profitably

We help ecommerce and DTC brands grow from 6 to 7 to 8 figures with paid ads, conversion optimization, smart retention and high-performance creative.

$1.2M+
Tracked Client Revenue
10+ yrs
Paid Ads Experience
200+
Campaigns Managed
02What it is

Ecommerce Marketing done right — built for revenue.

Ecommerce Marketing is one of the highest-leverage growth channels available to modern businesses. Done well, it gives you complete control over who sees your brand, when they see it, and what action you want them to take. Done poorly, it quietly burns thousands of dollars every month with nothing to show for it.

At PayPerClickIQ, we treat ecommerce marketing as a full revenue system — not a media-buying task. That means we look at the entire customer journey: the audiences you're targeting, the creative they're seeing, the landing page they're sent to, the offer that's being made, and the tracking that proves what's actually working. Scaling an ecommerce brand is a full system — not a single channel. We engineer the whole engine: acquisition, conversion, AOV, repeat purchase and lifetime value.

Most agencies stop at "we launched your campaign." We don't. Every account we manage is treated like our own brand — built with a clear scaling plan, transparent reporting, and a relentless focus on profitable revenue, not vanity metrics.

03Common Problems

Why most ecommerce marketing campaigns quietly lose money.

Problem 01

Stuck Revenue Plateau

You've hit a ceiling at $50K, $100K or $500K/month and every attempt to scale breaks ROAS.

Problem 02

Rising Ad Costs

CAC keeps climbing and your margins keep shrinking as competition intensifies on Meta and Google.

Problem 03

Weak Repeat Purchase

Most of your revenue comes from new customers — your retention and email/SMS engine is underbuilt.

Problem 04

Poor Mobile Conversion

Mobile traffic is most of your revenue source but your store converts well below industry benchmarks on mobile.

Problem 05

Creative Burnout

Your ads stop working every 30 days and you don't have a system to constantly produce new winning creative.

Problem 06

Tracking Chaos

iOS 14, server-side gaps and broken attribution mean you can't tell what's actually working.

04How We Help

What PayPerClickIQ actually does for you.

Multi-Channel Paid Acquisition

Facebook, Instagram, TikTok, Google, YouTube — orchestrated together so each channel does what it does best.

Conversion Rate Optimization

We optimize PDPs, cart and checkout to lift store conversion rate by 30–80%.

Creative Production System

Ongoing pipeline of UGC, statics and Reels-style video so you never run out of winning creative.

Email & SMS Retention

Flows and campaigns that turn one-time buyers into repeat customers and protect your margin.

Tracking & Attribution

Server-side tracking, CAPI, GA4 and post-purchase surveys so you finally know what's actually driving sales.

Profitable Scaling Plan

A 90-day roadmap with revenue, ROAS and CAC targets — not vanity vibes.

05Our Process

The system we run on every account.

01 / 06

Market Research

We study your industry, audience and top competitors to map exactly where the profitable demand lives — and where your competitors are losing money.

02 / 06

Audience Research

We build detailed buyer personas, intent signals and lookalike strategies so every dollar reaches people who are most likely to buy from you.

03 / 06

Creative Testing

We produce a structured library of ad creatives — hooks, angles, formats — and test them in controlled rounds to find the winners fast.

04 / 06

Campaign Launch

We launch with a clean tracking setup, properly structured campaigns and conservative budgets that let the algorithm learn correctly.

05 / 06

Optimization

Daily monitoring of CPA, ROAS, CTR and conversion rate. We cut what loses and double down on what works — without emotional decisions.

06 / 06

Scaling

Once a campaign is profitable, we use proven scaling frameworks — vertical, horizontal, geographic — to grow spend without breaking performance.

06Benefits

What changes inside your business.

More Sales

Higher conversion rates and a more efficient funnel means more revenue from the same traffic.

Lower Ad Costs

Sharper targeting, better creative and continuous testing bring CPC and CPA down month after month.

Higher ROAS

A clean tracking setup and disciplined optimization typically lifts ROAS by 2–5x within 90 days.

More Leads

Stronger funnels and offer positioning turn cold traffic into qualified leads at scale.

Faster Growth

We compress months of trial-and-error into weeks with frameworks we've tested across hundreds of brands.

Scalable Campaigns

We build accounts that hold performance as spend increases — not setups that break the moment you push budget.

07Case Studies

Real brands. Real growth.

Apparel DTC
$300K → $1.4M/mo

Full-funnel rebuild across Meta, Google and email scaled the brand 4.6x in 6 months without breaking ROAS.

Consumables Brand
+82% LTV

New retention flows and subscription offer lifted average customer lifetime value by 82% in 90 days.

08Industries We Serve

We've scaled brands across every major vertical.

EcommerceSaaSHealthcareCoachingEducationReal EstateFinanceBeauty BrandsDTC Brands
09FAQs

Questions we answer all the time.

Do you only work with Shopify brands?

We work primarily with Shopify and Shopify Plus brands, but we also support WooCommerce, BigCommerce and custom stacks.

Do you handle email and SMS?

Yes — Klaviyo flows, segmentation and campaign strategy are part of our ecommerce engagements.

What revenue stage should I be at?

We're a fit for brands doing $30K/month and above who want to scale profitably to 7 or 8 figures.

Ready to scale with better paid ads?

Book a free strategy session with PayPerClickIQ and discover what's possible for your business.